Photos by Briana Lindsey Photography
As we were prepping for Ava's arrival, I came across this brand called Ju-Ju-Be as I was browsing the cute diaper bags at Buy Buy Baby. I saw this one called The BFF and I immediately fell in love. A trendy backpack diaper bag that's got pockets galore? Yes please! Not gonna lie, I wore my Ju-Ju-Be BFF First Lady everywhere...while I was still pregnant and had no kids. And I got compliments right and left!
That is where my Ju-Ju-Be journey began and now, I feel like I'm part of the family.
Frank, on the other hand, didn't have it so easy. We searched high and we searched low for cool dad diaper bags (because dad's take care of babies too) and we found nothing. Nada. Zip.
Want to know what he did?
He drove on over to the Nike store and picked up a Nike backpack. His first "trendy dad diaper bag" was from Nike...only, it wasn't actually a diaper bag. Fast forward a year and a half and let me tell you, he's pretty stoked about the new XY Collection by Ju-Ju-Be -- trendy diaper bags + backpacks for dads! He loves them so much that he has officially joined the Ju-Ju-Be family as a content creator and let me tell you, I never would have imaged he would be so excited about a diaper bag.
Yep, they're that cool.
He loves them and I love them too. And look at this, I grabbed one for myself :) See, they work for moms too and I'm in love with my XY Hatch in gray matter! Scroll on down to take a peek and click on the video to see all of the styles that will be launching on August 15th!
Dads: You now get to be trendy too!